Surge 10

Clout Kitchen

Cloutkitchen

Founders

Justin Gorriceta-Banusing

Marcel Feldkamp

Co-Investors

Antler

AppWorks

Founders Launchpad

Hustle Fund

Orvel Ventures

SPEEDRUN

Angels*

Clout Kitchen crafts creator-powered, interactive experiences for creators and their communities, with a particular focus on the gaming industry.

The world of gaming and pop culture is highly competitive, requiring creators to find an edge to differentiate themselves while keeping their communities engaged and  growing. Built by creators for creators, the Clout Kitchen offers AI clones that enable community members to interact, on-demand, with their favorite content creators in gaming, sports, fitness, and more.

Clout Kitchen’s first product is Backseat AI, an in-game “buddy” for League of Legends, co-built with Tyler “Tyler1” Steinkamp – one of the world’s biggest gaming content creators with over 20 million followers. Backseat AI is Riot-compliant and guides players on how to play the game most effectively in real time—from which characters to pick to which items to buy, all through an AI voice twin of their favorite creator.

Headquartered in Los Angeles and Manila, Clout Kitchen was founded by Justin Gorriceta-Banusing (CEO) and Marcel Feldkamp. Justin founded and scaled AcadArena (a leading campus gaming platform in Southeast Asia and Latin America) to series A and an exit while still in college. Marcel was a pioneering League of Legends professional and creator, playing in the 2013 World Championship. After retiring, he founded the gaming talent agency Prime, which later joined United Talent Agency via Press X.

*Angel investors: Gabby Dizon, Jankos, Kun Gao, Perkz, and Voyboy.